News
VML Sydney leads worldwide as Australia lands nine in Cannes Health & Wellness Lions shortlist
9+ hour, 45+ min ago (99+ words) Campaign Brief Nine entries from Australia have made the cut at the shortlist stage of the Cannes Health & Wellness Lions category, out of 96 entries shortlisted in total. VML Sydney has emerged as the most shortlisted agency globally in the category,…...
Melbourne's advertising, design and creative industry gather under the lights of The Forum for the 2026 MADC Creative (Game)showcase
2+ week, 5+ day ago (260+ words) And because no Gameshowcase would be complete without a final twist, Best in Show winners, Special, were invited to flip their "Coin of Destiny" trophy for the opportunity to double their winnings " or lose them entirely" Fortunately, fate was on…...
City of Melbourne embraces winter with new 'Melbourne at its most Melbourne' campaign via Town Square and Zenith Australia
4+ week, 2+ day ago (255+ words) Says Brendan Day, executive creative director at Town Square: "We couldn't be more excited to create a winter campaign for the City of Melbourne that intrinsically feels like the city we know and love when it's at its polarising best....
Bcg Crave steps forward as Crave: Shorter name, bigger ambition
1+ mon, 2+ week ago (358+ words) The rebrand marks the definitive next stage for the business formed by the merger of BCG2 and Crave Global last year. By uniting BCG2s deep strategic heritage and sector expertise with Crave Globals creative energy across culture, PR, and social activation, the…...
no sunday blues debuts 'In The Room' career series to support senior women in Melbourne's creative industries
1+ mon, 2+ week ago (287+ words) no sunday blues is a recruitment agency, built on the belief that recruitment in the creative industries deserves a smarter, more human approach. It has come together with Coach Kat, who is a career strategist specialising in the creative industries....
Thoughtful marks 10 years with industry showcase event at Google Sydney
2+ mon, 3+ week ago (217+ words) The event marked Thoughtful's 10-year anniversary, celebrating a decade of innovation, growth, and partnerships with leading e Commerce brands. Hosted at Google Sydney, the event also underscored Thoughtful's status as a Google Premier Partner, reinforcing its position as a trusted…...
Nissan Middle East and TBWARAAD turn car cabin into combat arena with 'Car Jitsu Showdown' ~ helmed by Aussie expat TBWARAAD CCO Derek Green
2+ mon, 3+ week ago (198+ words) The event, held at a sold-out Coca-Cola Arena in Dubai in front of over 10, 000 fans, served as a high-pressure "stress test" for the vehicle's ergonomics, proving the Magnite's class-leading roominess in an unscripted, high-stakes environment. Developed in collaboration with TBWA…...
Beyond the Brief: How Ogilvy Melbourne and VERSUS gave "Til it's Done' a grittier new edge
3+ mon, 2+ week ago (841+ words) Let's start at the beginning " what was the brief from Football Australia, and how did it shape your approach to bringing 'Til it's Done back? Josh Murrell: Unlike a more traditional 'briefing' process with client, we started having conversations really…...
The Producers set to host new 'BBQ Series' for Melbourne's freelance creatives
3+ mon, 3+ week ago (102+ words) As the landscape shifts, the number of freelance creatives continues to grow. While this independent workforce brings flexibility and strong creative output to the industry, freelancing can also be isolating. The Producers is aiming to support Melbourne's freelance creative community…...
Bonfire sets up shop in Melbourne
11+ mon, 1+ week ago (153+ words) Expanding into Melbourne was a logical move for the agency," said Rene Le Merle, General Manager " Growth. We've been servicing a large number of East Coast clients from our Perth HQ. Now with a team working in Melbourne, and a…...